Corporate Strategy

Course Introduction

The ability to think creatively and critically about overall strategic direction of an organisation is a fundamental skill of anyone destined for senior management. The purpose of this course is to provide a thorough grounding in the tools used in the design and execution of corporate strategy and in the change management techniques that often arise when an organisation changes strategy.

Course Lecturer

Simon J. Evenett is Professor of International Trade and Economic Development, and for the past 7.5 years has also been Academic Director of the MBA, at the University of St. Gallen, Switzerland. He is also the coordinator of the independent trade policy watchdog Global Trade Alert. Professor Evenett's interests include protectionism, trade disputes, WTO and regional trade negotiations, emerging markets, and the manner in which firms actually compete internationally. He was educated at Cambridge and Yale universities, taking economics degrees at both. Previously Professor Evenett has taught at Oxford and Rutgers universities, has been a Visiting Professor of Corporate Strategy at the Ross School of Business, University of Michigan, was a non-resident Senior Fellow of the Brookings Institution in Washington DC, and a World Bank official, twice. Professor Evenett comments frequently on leading international economic developments to the media and to corporate audiences. He has over 200 publications.

Note: All information is accurate for the 2017-2018 academic year and is subject to change for future classes